ABS-CBN officially launched its highly anticipated 2017 Christmas Station ID on Monday, which quickly went viral after it was uploaded online.
Performed by many Kapamilya stars, the "Just LOVE” music video emphasizes the importance of spreading love during Christmas.
"Ngayong Pasko'y pag-ibig ang kailangan ng daigdig. Kay ganda ng lahat, if we will just love," the lyrics read.
Sarah Geronimo, Gary Valenciano, Martin Nievera, Piolo Pascual, Toni Gonzaga, Ogie Alcasid, Erik Santos, Zsa Zsa Padilla, Billy Crawford and Yeng Constantino are among the artists in the music video.
Filipino netizens from all over the globe shared their reactions on Twitter, making the official hashtag #justLOVEday top Philippine trends. It was also the third trending topic worldwide, as of posting.
Some said the ABS-CBN's Christmas Station ID tradition, which started in 2002, is a huge part of their Christmas celebration.
Here are some reactions from netizens:
Dubbed "Just Love Ngayong Christmas,” the station ID was composed by Jimmy Antiporda with lyrics by Lloyd Oliver Corpuz, Christian Faustino, and ABS-CBN Creative Communications Management head Robert Labayen.
Apart from the Christmas Station ID, ABS-CBN has also launched a special #justLOVE frame on Facebook, as well as shirts on the ABS-CBN Store.