The Philippine chief of Malaysian lender Maybank believes that many people in business also look beyond the bottomline, for what he calls "a good cause."
Maybank Philippines president and chief executive officer Choong Wai Hong said it is important to find "a cause that is worthy enough" while at the same time meeting the organizational goal.
The Malaysian lender, through its foundation, has helped turn around 200 underprivileged people, especially persons with disabilities, into entrepreneurs.
"As a person I think it is very important to have people rally behind a good cause," said Choong.
"I think everyone, in general, wants to do good if given the right opportunities."
The CEO, who is passionate about executive coaching, also talked about the importance of listening to his people.
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